Akira from Ninja Guild | How to Measure a Web3 Community: From 4K Discord Members to 480 IRL Builders | Bitcoin.com News Podcast

Akira (@akira_ninja_gg) from Ninja Guild joins David Sencil (@_dsencil) on the Bitcoin.com News Podcast to unpack one of Web3’s most overlooked questions: how do you measure real community — not just follower counts?

With 35,000 followers, 4,000 Discord members, and 480 people showing up in person, Ninja Guild is proving that engagement beats vanity metrics. Akira breaks down what makes a Web3 community authentic, how Ninja Guild blends online collaboration with real-world culture, and why IRL participation is the next big indicator of project strength.

From grassroots education and gaming tournaments to brand partnerships, this episode explores how data, purpose, and presence define a thriving decentralized community.

• How to measure real engagement in Web3 communities
• The data behind Ninja Guild’s rapid growth
• Why IRL meetups matter more than digital hype
• Lessons from building community-first Web3 ecosystems
• The balance between growth metrics and genuine connection

A must-listen for community builders, DAO leaders, and marketers looking to create authentic, data-driven Web3 communities that live beyond the screen.

🎙️ Host: David Sencil – Bitcoin.com News Podcast
💼 Guest: Akira – Ninja Guild
🔗 Learn more: bitcoin.com | @akira_ninja_gg | @_dsencil

💡 In this episode:🎧